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Why Location Intelligence?

80% of the data stored within enterprise organizations has a location attribute.

“Over 70% of business users interviewed expressed Location Intelligence as Critical or important fora BI strategy”
‐2014 Wisdom of Crowds Location Intelligence Market Study

The challenge of accessing, presenting, and making decisions using geographic and business data has historically been challenging for enterprises without significant investment in GIS technology and specialized analysits.

Arming regular business people who are not data scientists or GIS gurus is even more difficult!. The simplicity of consumer mapping technologies like Google Maps and Google Earth have been a positive disruption to the GIS industry to allow normal information consumers benefit from location intelligence in operational, and traditional performance management scenarios.

What is CMaps Analytics

CMaps Designer is a cloud-based geographic visualization and analysis designer. Without any server software or specialized GIS skills, customers can rapidly create embedded Location Intelligence experiences using on premise or cloud business data. Create drillable regional views, drive-time analysis and other visualizations on top of a consumer friendly Google Maps.

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